My Dearest Thinkers – click here to view this post with the video clips that inspired my conceptual breakthrough!


Bright Idea, Shawndel!I am currently working on the design concept and information flow for the host website for my research project.  My ultimate goal for this visual project is to create an engaging, jargon-free website to interest regular folk to decode the covert messages in ads they see everyday. 

The visual project is its own entity! It is NOT a summary of my research findings or methods. It should be a vehicle for my main goal: to encourage the decoding of everyday advertisements.  I had an “A HA!!” moment. Click here to view this post in its entirety with the video that inspired me!

Thanks for reading!


Shawndel N. Fraser