Alumni Engagement and Fundraising: General Considerations
Does someone—some group, some sub-committee, some person—within your program have FORMAL responsibilities for addressing alumni-engagement and fundraising issues? If so,…
AFC Handbook
Does someone—some group, some sub-committee, some person—within your program have FORMAL responsibilities for addressing alumni-engagement and fundraising issues? If so,…
“alumna” vs. “alumnus” vs. “alumnae” vs. “alumni”: “Alumna” traditionally refers to a woman who graduate from or formerly attended the…
Does your program have a “Donate Now” or “Giving” button on the main page of its website? If not, then…
Phone-a-thons require a bit of planning, and should be coordinated with the DSC AFC Coordinator and the Development and Alumni…
Student-led email fundraising appeals to program alumni are relatively easy to organize and can be conducted separately, or in conjunction…
Student-led letter-writing appeals to program alumni can be conducted separately, or in conjunction with email appeals and/or phone-a-thons. If this…
Does your program engage its alumni regularly throughout the year? If not, why not? If so, in what ways? Alumni-engagement…
Send out a department or Program Student Association (PSA) newsletter which not only includes information about the program, but notes…
Does your program engage its alumni regularly throughout the year? If not, why not? If so, in what ways? Alumni-engagement…
Contact updates: Officially encourage alumni each year to update their contact information with any changes. Alumni should send these updates…
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